Which candy played a key role in the movie “E.T.”?
…To gain promotion for their little peanut butter candies, Hershey entered a $1 million deal with Universal Pictures to promote the 1982 Steven Spielberg classic “E.T.”. Two weeks after audiences first saw Elliott lure E.T. with Reese’s Pieces, the company saw a 65% increase in profits. The rumor is Mars, Inc. and M&M’s turned down the deal first.
Reese’s Pieces:
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Conclusion: The answer of Which candy played a key role in the movie “E.T.”? is Reese’s Pieces:. If you have anything more to share then do share it in the comments as the more you share the more we get motivated.